Low Calorie Food Market Size, Share, Industry, Forecast and outlook (2024-2031)

Global Low Calorie Food Market is Segmented By Type (Stevia, Aspartame, Cyclamate, Sucralose, Saccharin), By Application (Healthcare, Food & Beverages, Others), and By Region (North America, Europe, South America, Asia Pacific, Middle East, and Africa) – Share, Size, Outlook, and Opportunity Analysis, 2024-2031

Low Calorie Food Market Overview

The global low calorie food market reached USD million in 2022 and is projected to witness lucrative growth by reaching up to USD million by 2030. The market is growing at a CAGR of 6.8% during the forecast period (2024-2031).

Foods having calories less than 40 are considered low calorie food. Products with fewer calories contain ingredients like high-intensity sweeteners, fat substitutes, and bulking agents like polydextrose in addition to nutrition like carbohydrates, proteins, and fat. Various health and psychological advantages that low-calorie foods provide such as helping people lose weight, manage their diabetes, and reduce the risks connected with obesity, are expected to play a significant role in their rising popularity among consumers. Also, an increase in innovations in low calorie food helps to boost the market growth over the forecast period.

Low Calorie Food Market Scope

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Low Calorie Food Market Dynamics and Trends

Increasing consumer awareness regarding its health benefits 

Low calorie food helps to loose body weight. Average men need about 2,500 calories per day to keep a healthy weight range, while average women need up to 2,000 calories per day to do the same. A low-calorie diet makes it easier to lose weight because it involves consuming fewer calories each day, which causes the body to burn more calories each day than it consumes, leading to weight loss. It also helps to improve blood sugar level. It is crucial that blood sugar levels remain within a healthy range because they increase the risk of diabetes and heart disease. Low-calorie, well-balanced food frequently include vital vitamins and minerals that are necessary to keep the body functioning properly. These health benefits help to boost the low calorie food market growth.

An increase in the global obesity population helps to boost demand for the low calorie food

Obesity is one of the major reasons for premature death. Although none of the health effects are directly caused by obesity, it can increase the likelihood of becoming obese. The World Health Organization (WHO) reports that between 1975 and 2016, the frequency of obesity nearly tripled, globally. The prevalence of obesity, once thought to be an issue in developed countries, is changing in low- and middle-income countries. For many years, obesity has been a significant issue in established nations, but in recent years, it has also emerged as a problem in developing nations. Consuming dense foods with high sugar and fat content is the primary cause of obesity. Diabetes, cardiovascular conditions, cancer, and joint issues are all caused by obesity. Consuming low-calorie food products with little sugar and fat can help avoid obesity.

Low Calorie Food Market Segment Analysis

The global low calorie food market is segmented based on type, application and region.

Increasing demand for low calorie food in the food and beverages segment

Food and beverages segment holds the largest market share due to the increasing consumer demand for healthy and low calorie foods. Increasing demand for low calorie food is resulting in increasing cases of obesity across the world. Major players in the market are focusing on new product launches and business expansion. For instance, in June 2022, Get-A-Whey launched healthy ice pops in the market. These ice pops are available in 5 flavors. It is available in three fruit flavors such as watermelon, orange, and guava chilli and two non fruit flavors. 

Source: DataM Intelligence Analysis (2023)

Low Calorie Food Market Geographical Share

The strong presence of major players and increased health consiousness in Asia Pacific

Asia Pacific region holds the highest share among others due to the increase in consumer health awareness about consumption of low calorie food. China and India are the major shareholding countries in the region due to the increasing disposable income and obese population in these countries. Rapid expansion in the food and beverage industry in India is also expected to drive the low calorie food market growth over the forecast period. Moreover, an increase in the government initiatives to promote production of low calorie food in the region helps to boost regional market growth.

Source: DataM Intelligence Analysis (2023)

Low Calorie Food Market Companies

The major global players include PepsiCo, The Coca-Cola Company, Bernard Food Industries, Danone S.A., Nestle, ADM, Ajinomoto Health & Nutrition North America, Inc., Cargill, Incorporated, DSM, and DuPont.

Key Developments

• On August 26, 2020, Dabur and Tetrapak partnered together to launch low calorie juice in the market. Dabur launched low calorie food under brand name Real Active. This product range is retailed through modern trade and ecommerce platform.
• On February 07, 2022, Nestlé Health Science acquired PronoKal. This acquisition helps to boost its weight management portfolio. PronoKal is a complete, individually tailored weight reduction program that is under medical supervision. It involves a ketogenic diet with very few calories, exercise, assistance from coaches in nutrition and lifestyle, and applied genomics.
• On February 28, 2022, The Brooklyn Creamery launched low-calorie and vegan chocobars in the market. The new launched chocobars are available in two flavors such as Soho Berry and Chocoholic. The low-calorie ice cream bars have just 89–99 calories per serving and contain no added sugar, preservatives, artificial sweeteners, or colors. Additionally, they have 60% less fat than other luxury ice creams. 

Why Purchase the Report?

• To visualize the global low calorie food market segmentation based on product type, active ingredients, distribution channel, end user and region, as well as understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development. 
• Excel data sheet with numerous data points of low calorie food market-level with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as Excel consisting of key products of all the major players.

The global low calorie food market report would provide approximately 53 tables, 54 figures and 195 Pages.

Target Audience 2024

• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies