Teff Products Market Size, Share, Industry, Forecast and outlook (2023-2030)

Teff Products Market is segmented by By Grain Type (Organic, Conventional), By Product Type (Flour, Flakes, Ready Mix, Breads, Pan-Cakes, Beverages, Muffins), By Distribution Channel (E-Commerce, Supermarkets/Hypermarkets, Grocery Store), and By Region (North America, Latin America, Europe, Asia Pacific, Middle East, and Africa) Share, Size, Outlook, and Opportunity Analysis, 2023-2030

Teff Products Market Overview

The global teff products market USD million in 2022 and is projected to witness lucrative growth by reaching up to USD million by 2030. The market is expected to exhibit a CAGR of 19.3% during the forecast period (2023-2030). Teff is a fine grain primarily grown in Ethiopia and Eritrea. Teff grows in both waterlogged soils and droughts, making it a dependable staple food.

The color of teff varies from Yellowish Brown to Ivory based on the environmental and soil conditions. White and ivory have the mildest flavor, while darker varieties have sour after fermentation and sweet & light in flavor before fermentation. Teff is rich in calcium & iron and consumption of teff-based products provides several health benefits to the consumer.  The currently available teff-based food products available in the market include bread, muffins, chocolates, waffles, and porridge.

Teff Products Market Scope and Summary

To get a Free Sample Click Here 

Teff Products Market Dynamics and Trends

Increasing popularity of Ethiopian cuisine is driving the teff products market 

Teff is a staple grain in Ethiopian cuisine, and as the popularity of Ethiopian cuisine grows around the world, so does the demand for teff products. Ethiopian cuisine is known for its unique flavors and healthy ingredients, and as more people discover and enjoy Ethiopian food, they are also becoming more familiar with teff as a key ingredient. As a result, teff products are increasingly being used in dishes inspired by Ethiopian cuisine, such as injera (a type of flatbread) and porridge. According to Statista, the largest market volume, estimated at US$ 126,200 Mn in 2023, is produced in China. 

Lack of availability of production units is restraining the teff products market

The lack of availability of production units for teff in the rest of the world is hindering the growth of the global teff market. Teff is majorly grown in Ethiopia and Eritrea due to suitable environmental and soil conditions. Ethiopia accounted for over 85% of global teff production in 2018. This can make it challenging for companies that want to produce teff products to find a reliable and consistent supply of raw materials. Moreover, the production of teff is labor-intensive, and it requires specific growing conditions, such as a high altitude and a specific type of soil. These factors can limit the production capacity and efficiency of teff farming, which can lead to a limited supply of raw materials.

Teff Products Market Segment Analysis

The global teff products market is segmented based on grain type, product type, distribution channel, and region.

Increasing demand for teff flour due to its application in baked goods 

The global teff products market is segmented on the basis of product type into flour, flakes, ready mix, bread, pancakes, beverages, muffins, and others. Teff flour is widely used in the production of baked goods and it has been traditionally used in Ethiopian and Eritrean Cuisine to make injera bread. Teff flour is the primary ingredient in the production of bread, muffins, and pancakes. According to a study by MDPI, which looks at wheat bread (standard), bread fortified with 5, 10, and 15% teff flour, as well as bread fortified with 5, 10, and 15% chia seeds.

Teff Products Market Geographical Penetration

Europe is expected to dominate the teff products market

Europe is expected to dominate the global teff products market due to growing awareness among the communities regarding allergen-free diets and increased attention towards health. Furthermore, high interest among European customers towards new and authentic food led to increased adoption of teff flour and flakes. Teff is milled and consumed as an alternative to regular wheat flour in several countries including Germany, the Netherlands, France, and other European countries. Germany and the Netherlands are the largest markets for niche or special cereals. Together, they account for 70% of total European imports of niche cereals. 

Teff Products Companies and Competitive Landscape

The major global players include The Teff Company, Millets Place BV, Anthony's Goods, Teffland AB, Mama Fresh Injera PLC, Love Grain, SHILOH FARMS, Conagre Brands Inc, CERES ORGANICS, and Amandin Organic Products.

Key Developments

• In June 2022, The Eco Factory Foundation (TEFF), a Pune-based non-governmental organization, created a distinctive mobile information center called Shashwat Bharat Krush Rath (SBKR) that will educate rural residents, particularly those working in agriculture, about the value of sustainable farming.
• In March 2023, a plant-based baking mix startup called Snacktivist finished updating its name and packaging in preparation for a 2023 launch across all channels. The incredible appetite appeal and flavor experiences of every product supplied across numerous categories, such as sweets, breakfast, breads, and ethnic, are clearly displayed in the new packaging.

Why Purchase the Report?

• To visualize the global teff products market segmentation based on grain type, product type, and distribution channel understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development. 
• Excel data sheet with numerous teff products market-level data points all for segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as Excel consisting of key products of all the major players.

The global teff products market report would provide approximately 66 tables, 63 figures and 102 pages.

Target Audience 2023

• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies