Sports Mouthguard Market Size
Global Sports Mouthguard Market reached US$ 5.6 billion in 2022 and is expected to reach US$ 8.8 billion by 2030, growing with a CAGR of 5.7% during the forecast period 2024-2031.
The sports mouthguard market is driven by increasing awareness and emphasis on athlete safety in at-risk sports. In an article for, British Journal of Sports Medicine have found a 1.6-1.9 times higher risk of orofacial injury in sports without mouthguard use. However, challenges in the adoption of mouthguards include athletes' preferences, concerns about comfort and performance restrictions
Mandating mouthguard use is gaining attention as a potential solution, emphasizing a culture of safety in sports and the need for greater awareness. Coaches, fellow athletes and sports bodies can play a crucial role in promoting mouthguard usage. There are three main types of mouthguards, with custom-made mouthguards showing superiority in terms of comfort and minimal impact on performance.
North America dominates the sports mouthguard market due to its extensive engagement in contact sports and a strong emphasis on athlete safety. In U.S. and Canada, sports like American football, hockey and lacrosse are widely popular, contributing to the high demand for protective gear, including mouthguards. Additionally, the region's robust sporting infrastructure, including professional leagues, college sports and youth programs, drives the adoption of mouthguards.
Market Scope
| Metrics | Details |
| CAGR | 5.7% |
| Size Available for Years | 2021-2030 |
| Forecast Period | 2024-2031 |
| Data Availability | Value (US$) |
| Segments Covered | Product, Material, Distribution Channel and Region |
| Regions Covered | North America, Europe, Asia-Pacific, South America and Middle East & Africa |
| Fastest Growing Region | Asia-Pacific |
| Largest Region | North America |
| Report Insights Covered | Competitive Landscape Analysis, Company Profile Analysis, Market Size, Share, Growth, Demand, Recent Developments, Mergers and Acquisitions, New Product Launches, Growth Strategies, Revenue Analysis, Porter’s Analysis, Pricing Analysis, Regulatory Analysis, Supply-Chain Analysis and Other key Insights. |
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Market Dynamics
Booming Market for Combat Sports
The sports mouthguard market is driven by the surging popularity of combat sports, which have amassed an estimated 300 million global fans as per euronews.next. As combat sports gain widespread recognition, technology plays a pivotal role in enhancing fan engagement and participation. Mixed Martial Arts (MMA) has seen its fan base expand, particularly in U.S., UK, Brazil, Singapore and China. The growing interest extends to the market for martial arts studios and clubs, which has reached an estimated worth of US$9 billion in U.S. alone.
Major players like UFC and ONE Championship, both valued at over a billion dollars, are at the forefront of this industry's growth. The battle among these brands centers on how fans consume content, with streaming services and social media platforms shaping the industry's future. The digital landscape allows these sports to ignite globally fandom and the values of integrity, humility, honor, respect, courage, discipline and compassion, intrinsic to martial arts, contribute to the industry's global resonance and continued market growth.
Impact of Technology
The sports mouthguard market is being significantly influenced by the adoption of smart mouthguard technology, particularly in contact sports like rugby. World Rugby is pioneering the use of this technology to automatically withdraw players with suspected brain injuries from play, enhancing safety measures in the sport. The smart mouthguards measure the G-force of every head impact in real time and send immediate alerts to independent doctors when a significant collision occurs during a match.
The revolutionary approach ensures that players with undetected concussions or delayed symptoms are promptly removed from the field for head impact assessment. The adoption of these advanced mouthguards is poised to have a transformative impact on player safety and concussion management, ultimately influencing the sports mouthguard market and promoting player welfare.
Limited Awareness
The sports mouthguard market faces restraints primarily due to a lack of awareness regarding their significance among certain athletes and consumers. Many individuals remain unaware of the crucial role mouthguards play in dental and facial protection during sports activities. The lack of awareness results in limited demand for sports mouthguards as some athletes underestimate their benefits, potentially compromising their safety.
Educational initiatives and awareness campaigns are necessary to inform potential users about the importance of mouthguards in injury prevention, which can help alleviate this restraint and ensure that more athletes prioritize their oral and facial safety during sports participation.
Market Segmentation - By Product
Custom-made Mouth Guard
The custom-made mouth guard product segment in the global sports mouthguard market was valued at US$ XX million in 2023 and is estimated to reach US$ XX million by 2031, growing at a CAGR of XX% during the forecast period from 2024-2031.
The custom-made mouthguard segment is anticipated to hold the largest share of the global sports mouthguard market due to several key factors. Custom mouth guards are specifically molded to fit an individual’s teeth, providing superior comfort, protection and stability compared to stock or boil-and-bite alternatives. This personalized fit minimizes the risk of oral injuries by effectively absorbing impact, making them a preferred choice among professional athletes and sports enthusiasts.
Demand for custom-made mouthguards is also driven by rising awareness of sports safety and the increasing incidence of sports-related dental injuries. Additionally, advancements in materials and technology have allowed manufacturers to produce more durable, lightweight and highly protective guards tailored to the needs of each athlete. These qualities make custom-made options the top segment in the market, as athletes and recreational players alike prioritize quality and protection in their protective gear.
For instance, on November 7, 2023, Quip, the modern oral health company, announced the launch of its custom-fit night guards, sports guards and whitening solutions, bringing professional-grade care directly to consumers’ homes. Each product is personalized to the user’s mouth through an easy, at-home impression process. Users simply take their impressions, send them back to Quip and receive a custom Night Guard, Sports Guard or Whitening Kit (with custom trays and a 14-day treatment) in return. Every Custom Care Kit includes the necessary impression materials, a protective storage case and free shipping. Plus, quip ensures safety by using BPA-free, latex-free and FDA-approved impression trays.
Market Geographical Share
North America's Dominance in Sports Mouthguard Market Fueled by High Awareness
North America commands the largest share in the sports mouthguard market due to the region's high awareness of the importance of dental and facial protection in sports. Delta Dental statistics indicate a significant risk of sports-related injuries, with a 1 in 10 chance of sustaining facial or dental injuries in a single athletic season.
The American Dental Assistants Association's report underscores the severity of the issue, with 15 million Americans experiencing dental injuries and 5 million teeth being lost annually due to sports-related incidents. The alarming figures drive the demand for sports mouthguards in North America, making them a vital safety accessory for athletes. The region's commitment to oral health and injury prevention positions it as a dominant player in the sports mouthguard market.
COVID-19 Impact Analysis
The COVID-19 pandemic brought several challenges to the sports mouthguard market. Initially, with lockdowns and restrictions on sports activities, there was a decline in demand as sports events and practices were canceled or postponed. The disrupted the normal purchase patterns for athletes and teams.
Moreover, the economic impact of the pandemic led to budget constraints, affecting the discretionary spending on sports equipment, including mouthguards. On the production side, manufacturers faced disruptions in supply chains, affecting the availability of mouthguards. Factory closures, labor shortages and transportation issues contributed to these challenges.
Russia-Ukraine War Impact Analysis
The war in Ukraine has introduced further challenges to the sports mouthguard market. The conflict has disrupted global supply chains, which were already struggling due to various factors, including the COVID-19 pandemic, natural disasters and previous supply chain disruptions. As a significant contributor to the global plastics industry, Russia's invasion of Ukraine has further compounded the issues.
The supply of raw materials for manufacturing mouthguards, such as plastics and polymers, is at risk due to the reduction in petroleum exports from Russia. The materials are crucial for producing high-quality mouthguards. Sanctions on Russia and reduced oil exports have led to increased costs and potential shortages, impacting the production of plastic products, including mouthguards.
Key Developments
- In February 2022, Bupa Dental Care in Australia partnered with HITIQ to introduce the country's first smart mouthguards. The innovative mouthguards, already used by professional players in sports like Rugby Union, AFL and NRL, are equipped with force-measuring sensors that monitor head impacts during games. Through a user-friendly mobile app, the system alerts parents to significant head impacts, providing guidance on potential concussion symptoms.
Competitive Landscape
The major global players in the market include OPRO, Makura Sport, Shock Doctor Inc., Akervall Technologies Inc., MOGO SPORT, Brain-Pad, Gob Smacked Sports Mouthguards, MAX Mouthguards, Armourfit, Fight Dentist.
OPRO – Overview
OPRO is a leading manufacturer of sports mouthguards, known for providing high-quality, custom-fit mouthguards designed to protect athletes' teeth and gums during physical activity.
The company's focus on sports mouthguards is driven by the belief that oral protection is essential for athletes of all levels, from amateurs to professionals.
OPRO's product range includes both custom-fit and boil-and-bite mouthguards, catering to different levels of protection and affordability. They are particularly well-known for their custom-fit mouthguards, which use advanced scanning technology to create a perfect mold for each athlete's teeth, ensuring maximum comfort and protection.
Why Purchase the Report?
- To visualize the global sports mouthguard market segmentation based on product, material, Distribution Channel, nature, distribution channel and region, as well as understand key commercial assets and players.
- Identify commercial opportunities by analyzing trends and co-development.
- Excel data sheet with numerous data points of sports mouthguard market-level with all segments.
- PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
- Product mapping available as excel consisting of key Products of all the major players.
The global sports mouthguard market report would provide approximately 61 tables, 57 figures and 195 Pages.
Target Audience 2024
- Manufacturers/ Buyers
- Industry Investors/Investment Bankers
- Research Professionals
- Emerging Companies
