Herbal Supplements Market Size, Share, Industry, Forecast and outlook (2024-2031)

Herbal Supplements Market is Segmented By Product (Moringa, Echinacea, Flaxseeds, Turmeric, Ginger, Ginseng, Others), By Form (Tablets and Capsules, Liquids, Powder, Others), By Application (Pharmaceuticals, Personal care, Others), By Distribution Channel (Online store, Offline store), and By Region (North America, Latin America, Europe, Asia Pacific, Middle East, and Africa) – Share, Size, Outlook, and Opportunity Analysis,  2024-2031

Herbal Supplements Market Overview

The global herbal supplements market is estimated to reach at a CAGR of 6.2% during the forecast period (2024-2031).

An herb is a plant or plant component utilized for its flavor, aroma, or medicinal qualities. A particular kind of food supplement is a herbal medication. They are also sold as tablets, capsules, powders, teas, extracts, and fresh or dried plants. People use herbal remedies to try to preserve or enhance their health. Many people think that "natural" products are always secure and healthy. This is only sometimes the case. Herbal medications are exempt from the testing that is required for pharmaceuticals. Some herbs, including ephedra and comfrey, can be extremely harmful. Some herbs may interact negatively with over-the-counter or prescription medications.

Herbal Supplements Market Scope

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Herbal Supplements Market Dynamics

The major factors driving the global herbal supplements market are the consumers' recognition of the advantages of wellness and health products, increases knowledge of the benefits of using herbal supplements for health, increased disposable income levels and rising spending on health and well-being, especially in emerging economies.

Consumers' recognition of the advantages of wellness and health products is expected to drive the market’s growth.

Consumers are choosing wellness and health products over luxury items in more and more numbers. Supplements made from herbs help maintain normal cholesterol levels, digestive health, and stress management. Even those with drug component allergies can tolerate herbal supplements. Even when taken for a longer time, herbs have been shown to improve overall health and cause fewer side effects.

Manufacturers spend on research and development for new products since they know herbal supplements' applications. In January 2021, Prorganiq, a natural and herbal brand that appreciates one's decision towards quality and healthy living, will introduce some of its products. The newly released line of pure and powerful Prorganiq herbal supplements is designed to empower people's general health and aid in the natural development of a better physique. Products made by Prorganiq have always been a complete package of well-being and health.

In August 2022, The herbal supplement company Nutriherbs is being introduced as a division of the New Delhi-based business Skygain Nutricare Pvt. Ltd. There are more than 50 herbal-based supplements in the portfolio. As a firm that has found nature's secrets and meticulously sculpted them into each of its products to assist human health and aesthetic needs, Nutriherbs focuses on providing goods produced using only natural components. As a result, rising consumer awareness of these products' health advantages is anticipated to fuel market expansion.

Side effects associated with Herbal Supplements are expected to hamper the market’s growth.

The idea that many herbal supplements are natural is untrue. It is always preferable to utilize these products after consulting with a doctor and a herbalist because doing so could have negative side effects.

COVID-19 Impact Analysis on Herbal Supplements Market

The global epidemic of COVID-19 has impacted a sizable portion of society. Due to the global pandemic, most individuals have lost their jobs. Numerous industries' growth and dynamics have been impacted. Due to a lack of vaccines, everyone worries about their immunity and avoids social situations. As COVID-19 spreads globally, people's concerns about their health are growing. Herbal supplements are in higher demand as more individuals become health-conscious. Additionally, these help build immunity, which is important in the pandemic.

The pharmaceutical, nutraceutical, personal care, and cosmetic industries use herbal supplements extensively. The personal care and cosmetics industries should be included among the necessary products. Consequently, compared to other non-essential products, the movement of these goods was normal. Many people worldwide are concerned about the absence of effective COVID-19 treatments. The COVID-19 outbreak saw a significant increase in customer preference for herbal products because they have little to no negative effects on health. Additionally, given the increased sales of health-related products during the lockdown, the sales of herbal supplements shouldn't be expected to be affected all that much.

Herbal Supplements Market Segment Analysis

The turmeric segment is expected to grow at the fastest CAGR during the forecast period (2023-2030)

The product segment is the highest market holder in the global herbal supplements market. According to the National Library of Medicine, turmeric is used as a herbal remedy for liver problems, rheumatoid arthritis, chronic anterior uveitis, conjunctivitis, skin cancer, chicken pox, smallpox, and wound healing. It is also used to treat dyspeptic symptoms such as appetite loss, postprandial fullness, liver and gallbladder complaints, flatus, jaundice, menstruation problems, and colic in addition to digestive disorders, flatulence, menstrual problems, colic, and stomach pain and distension. It possesses choleretic, antibacterial, anti-inflammatory, and carminative effects.

Turmeric is believed to provide various medical benefits in Ayurvedic traditions, including boosting bodily energy, reducing gas, getting rid of worms, enhancing digestion, controlling menstruation, removing gallstones, and alleviating arthritis. It is an antibacterial agent and an antiseptic in several South Asian nations for cuts, burns, and bruises. Due to the demand for turmeric, the European market in November 2022 looks attractive for suppliers of turmeric from developing nations. The numerous health advantages of turmeric make it ideal for European consumers. As a result of the COVID-19 situation, demand for (organic) health goods and supplements are anticipated to increase during the coming years. New developments create opportunities for developing country suppliers of turmeric in Western European nations.

Herbal Supplements Market Geographical Share

Asia Pacific holds the largest market share in the global herbal supplements market.

Asia Pacific dominates the global herbal supplements market primarily due to its large population, excellent medical infrastructure, and high-income levels. One of the main explanations for this region's greatest market share is the widespread use of traditional medicine to treat various disorders. A sizable senior population base and rising herbal product exports also expand the market. China and India are the biggest exporters of herbal supplements. The fact that many different herbal items are readily available in this nation also aids in its development. The westernization of diets, growth in alcohol and tobacco use, and decline in physical activity will all contribute to an increase in the cases of lifestyle diseases, further propelling the regional market.

In May 2022, On the eve of International Tea Day, Organic India introduced new and exciting tea varieties like Tulsi Detox Kahwa and infusions like Peppermint Refresh, Moringa hibiscus, and Simply Chamomile with a vision to offer genuine organic wellness products and solutions for conscious and healthy living. Each recently introduced product has a certain flavor and meaning associated with it. In December 2019, Amway India launched Nutrilite Madhunashini, Shunti & Twak and Nutrilite Vasaka, Mulethi & Surasa to their famous Nutrilite Traditional Herbs line. Nutrilite has established itself as the industry leader in the global market for vitamins and dietary supplements. Nutrilite, the main business segment for Amway India, accounts for more than INR 1,000 crores, or over 50% of the company's overall sales. The importance of herbal supplements in the region is indicated by the criteria mentioned above, and as a result, the region dominates the market.

Herbal Supplements Market Companies and Competitive Landscape

The Herbal Supplements market is moderately competitive with local and global companies’ presence. Nature's Bounty, Dabur, The Himalaya Drug Company, Farlong Nutraceutical, Archer Daniels Midland Company, Arizona Natural Products, Herbalife International of America, Inc, Glanbia PLC, Nutraceutical International Corporation, Ricola AG.and more. The key players are adopting various growth strategies such as product launches, mergers & acquisitions, partnerships, and collaborations, contributing to the market’s growth. For instance, in April 2022, Nestle and KKR reached a settlement under which Nestle would pay USD 5.75 billion to acquire The Bountiful Company's major brands. The Bountiful Company is the top pure-play provider of nutritional supplements in the extremely lucrative and expanding global market.

Nature's Bounty.

Overview: Since decades, consumers who care about their health have trusted Nature's Bounty goods. The company has produced vitamins and nutritional supplements of unparalleled perfection as a consequence of its commitment to quality, consistency, and scientific research. Employees of the company take great pride in offering end users supplements of the highest quality and value by fusing the finest ingredients with the most recent advances in nutritional science..

Product Portfolio:

Cinnamon: Cinnamon is probably best known for its sweet aroma and delicious flavor, but that’s not all it’s good for. Cinnamon has traditionally been used for wellness and our cinnamon capsules support sugar metabolism.

The global herbal supplements market report would provide access to approx.: 45+market data table, 40+figures and 200 (approximate) pages.