Padded Mailer Market Size, Share, Industry, Forecast and outlook (2024-2031)

Global Padded Mailer Market is segmented By Type (Peal and Seal, Self-Seal), By Material (Kraft Paper, Polyethylene, Fiber-Based), By End-User (e-Commerce, Pharmaceutical, Electrical and Electronic, Food & Beverages, Automotive, Cosmetics and Personal Care, Others), and By Region (North America, Europe, South America, Asia Pacific, Middle East, and Africa) – Share, Size, Outlook, and Opportunity Analysis, 2024-2031

Padded Mailer Market Overview

The Global Padded Mailer Market is expected to grow at a CAGR 0f 5% during the forecast period (2024-2031).

Padded mailers own some salient features such as being simple to use, easy to open, and disposable, which act as the accelerating factors for the market growth of the product.

Padded Mailer Market Summary

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A padded mailer also referred to as a jiffy bag or padded or cushioned mailer is an envelope that contains protective padding to protect objects during delivery. Normally, the padding is thick paper, bubble wrap, or foam. It becomes important for padded mailer manufacturers to provide durable packaging solutions to gain customers' trust as damaged packaging can impact their repurchasing decisions. Padded mailers, subsequently, improve the experience of customers, ensuring product protection.

On the back of their superior performance ability, these products are also gaining popularity. Polyethylene, Kraft paper, or fibre-based materials are used to create padded mailers.

Electronics, pharmaceuticals, and different products from other sectors are the end-users targeted by padded mailer manufacturers. Padded mailers' own some salient features such as being simple to use, easy to open, and disposable, which act as the accelerating factors for the market growth of the product. Besides, the adhesive strip will instantly secure the bags, which will protect the goods from any damage.

Padded Mailer Market Dynamics

The global padded mailer market is majorly driven by the increasing adoption of padded mailers for packaging products such as motor vehicle parts, electronics products, and industrial machinery parts. The growing market of the e-commerce segment is driving the market of the padded mailer in recent times.

The increasing adoption of padded mailers for packaging products such as motor vehicle parts, electronics products, and industrial machinery parts is building the growing market of the product in recent times. 

A variety of advantages are offered by padded mailers, such as their capacity for lightweight, cost-effectiveness, and space-saving, which leads to building high demand for the product across different end-use industries, including pharmaceuticals, electrical and electronics, food and beverages, cosmetics and personal care, the automobile and related sectors, and the agricultural and healthcare business. Padded mailers own some salient features such as being simple to use, easy to open, and disposable. The adhesive strip will instantly secure the bags, which will protect the goods from any damage by creating opportunities to be chosen as the competitor's priority.

For instance, in November 2020, PREGIS LLC announced the MAX-PRO 24 Poly Bagging System launch. The system is designed for easy operations to be carried out to increase efficiency and decrease labour costs. The poly bagging system MAX-PRO 24 is equipped with advanced technology with automatic pass-through settings functionality. This is expected to boost PREGIS LLC's sales and earnings.

The growing market of the e-commerce segment is driving the market of the padded mailer in recent times.

Padded mailers are common protective packaging solutions used in different end-user industries to package various items. It has been observed in recent years that the e-commerce industry has expanded drastically across the world. There is a strong demand for packaging goods in the rapidly expanding e-commerce industry. As per the reports, in 2018, e-commerce revenues reached $25.6 trillion worldwide, up 8 per cent from 2017. The projected e-commerce market volume for 2018, which includes business-to-business (B2B) and business-to-consumer (B2C) sales, was equal to 30 per cent of global gross domestic product (GDP) that year, according to the UNCTAD report.

Thus growing business of e-commerce across the globe is triggering the padded mailers' market in recent times. The reason behind the significant demand for padded mailers in the e-commerce industry is product protection and safe delivery imparted by padded mailers, which is considered highly important among key end-users. Owing to benefits such as cost-effectiveness, space-saving, and lightweight properties that padded mailers offer, their demand is expected to have a positive outlook during the forecast period.

Various industries are accelerating the padder mailer market to move towards non-plastic, recyclable and bioplastics, becoming lucrative, renewable material alternatives, thus creating opportunities for the product to target a larger customer base.

As a starting material, manufacturers of padded mailers and bubble mailers have been largely banking on plastics. However, as the industry accelerates its move towards non-plastic, recyclable and bioplastics are becoming lucrative, renewable material alternatives. Prominent players are also opting for recyclable bubble sheets in the padded mailer market. Polycell Corporation is creating an eco-bubble that contains a mixture of partly degradable oxo-biodegradable additives and polyethylene resins.

The growth of e-commerce has generated demand for sustainable packaging options as both consumers and retailers are looking for ways to increase their packaging's recyclability. These padded paper mailers are also a significant advancement in developing a sustainable packaging alternative to reduce environmental impacts, thus adding value to the growing market in recent times. For instance, this material technology was introduced by Henkel’s Packaging and Consumer Goods Division in 2019 and received a diamond finalist Packaging Innovation Award.

COVID-19 Impact On Padded Mailer Market

The global padded mailer has shown a slight decline due to the COVID-19 pandemic, as several manufacturing plants were shut for months. The outbreak of COVID-19 has affected several aspects, such as flight cancellations; travel bans and quarantines; closed restaurants; limited all indoor events; declared state of emergency in over forty countries; major supply chain slowdown; instability in the stock market; decreased business morale, increasing population fear and potential uncertainty, which has affected the global economy in three main ways: by directly affecting production and demand, by creating supply chain and market disruption, and by its financial impact on firms and financial markets thus severely hampering the growth of padded mailer market in the year 2020.

Padded Mailer Market Segment Analysis

The global colour concentrate market is segmented on type, material, end-user and region.

The strong demand for a padded mailer for packaging goods in the e-commerce industry and the expansion of the e-commerce industry in India and China is triggering padded mailers' growth in recent times.

In terms of end-user, the global padded mailer market is bifurcated into e-commerce, pharmaceutical, electrical and electronic, food & beverages, automotive, cosmetics, personal care, etc. Out of the mentioned end-user list, e-commerce is more likely to rule the padded mailer's growing market in the forecast period due to the strong demand for a padded mailer for packaging goods in the e-commerce industry. As per the reports, in 2018, e-commerce revenues reached $25.6 trillion worldwide, up 8 per cent from 2017. The projected e-commerce market volume for 2018, which includes business-to-business (B2B) and business-to-consumer (B2C) sales, was equal to 30 per cent of global gross domestic product (GDP) that year, according to the UNCTAD report. Thus the growing business of e-commerce across the globe is creating lucrative opportunities for the market to proliferate in the forecast period.

During the forecast period, e-commerce behemoths such as Amazon, Alibaba, Flipkart, Snapdeal, and FedEx are expected to expand significantly, particularly in India and China. This will be among the most vital factors driving growth in the market.

In recent years, the thriving consumer electronics industry has also made a significant contribution to padded mailer sales. Over the next decade, increasing warehousing of automotive equipment and pharmaceutical products will also remain among the key drivers of the market's growth for padded mailers.

Padded Mailer Market Geographical Share

Growing market expansion and awareness of cosmetic and personal care products in rural areas and an increase in demand for pharmaceuticals with a high percentage of the aged population coupled with the expansion of e-commerce in the Asia-Pacific region is building the market of the region

In the forecast period from 2020 to 2027, the Asia-Pacific region is projected to expand with the highest growth rate due to growing market expansion and awareness of cosmetic and personal care products in rural areas and an increase in demand for pharmaceuticals, high percentage of the aged population. The expansion of e-commerce in Asia is peaking, and demand for padded mailers will increase rapidly, particularly in fast-developing economies such as India, China and Indonesia.

Protective packaging formats such as padded mailers continue to create demand for in-transit protection and security of critical electronic products and other product categories. Besides, China is leading the growth of the Asia-Pacific market due to the growing population that raises the demand for recycled materials that will reduce greenhouse gas emissions in the manufacturing process, which boosts the demand for padded mailers.

In the North American region, the U.S. is dominating due to the increase in demand for food and beverages and electrical and electronics product in the region. The market for padded mailers is also rising with the growing demand in the personal care industry.

Padded Mailer Market Companies and Competitive Landscape

The padded mailer market is highly competitive with the presence of local as well as global companies. Some of the key players contributing to the market's growth include Polyair Inter Pack Inc, Storopack Hans Reichenecker GmbH, ProAmpac LLC, Polycell International Corp, Pac Worldwide Corporation, Jiffy Packaging Co Limited, Bravo Pack Inc, 3M, The Biodegradable Bag Company Ltd, Intertape Polymer Group and among others.

The major players are adopting several growth strategies such as product launches, acquisitions and collaborations, contributing to the growth of the padded mailer market globally. The key players are focusing on product launch as the growth strategy to build their market.

• For instance, in November 2020, PREGIS LLC announced the MAX-PRO 24 Poly Bagging System launch. The system is designed for easy operations to be carried out to increase efficiency and decrease labor costs. The poly bagging system MAX-PRO 24 is equipped with advanced technology with automatic pass-through settings functionality. This will boost PREGIS LLC's sales and earnings.

Intertape Polymer Group

Overview: The company is the known leader in the production, manufacture and sale of a range of sensitive and water-activated paper and film-based pressure tapes, polyethylene and advanced polyolefin films, protective packaging, woven coated fabrics and complementary industrial and retail packaging systems. The company is headquartered in Montreal, Quebec and Sarasota, Florida; IPG has around 3,400 employees in 27 locations, including 20 production facilities in North America, two in Asia and one in Europe.

Product Portfolio: The company has a product portfolio of padded mailers includes:

• Ecolite bubble mailer: The product offers excellent low-cost shipping protection for a wide variety of products. Ecolite mailers are made from golden kraft paper with Duraliner bubble lining.

Key Development:

• In August 2018, Intertape polymer group released the news of the complete acquisition of Polyfair Inter Pack, Inc, a North American supplier of protective packaging with headquarters in Toronto, Ontario and Chicago, Illinois. The transaction's aggregate purchase price is approximately $146 million, and the acquisition aims to expand our offering into a new product line, thereby strengthening our overall product bundle.

Why Purchase the Report?

• Visualize the padded mailer market segmentation by type, material, end-user and highlight key commercial assets and players.
• Identify commercial opportunities in the padded mailer market by analyzing trends and co-development deals.
• Excel data sheet with thousands of data points of padded mailer market-level 4/5 segmentation.
• PDF report with the most relevant analysis cogently put together after exhaustive qualitative interviews and in-depth market study.
• Product mapping in excel for the key product of all major market players

The global padded mailer market report would provide access to an approx: 61 market data tables, 55 figures and 180 pages.

Target Audience 2024

• Service Providers/ Buyers
• Industry Investors/Investment Bankers
• Education & Research Institutes
• Research Professionals
• Emerging Companies
• Manufacturers
• Distributors
• Supply chain companies