Published: 2019 April 09
Updated : 2022 October 18

Energy Drinks Market

SKU : FB190
180 pages
Report Summary
Table of Contents

Energy Drinks Market is segmented By Type (Hypertonic, Hypotonic, Isotonic), By Ingredients (Aqua/water, Additives (Sweeteners, Polysaccharides, and Oligosaccharides, Flavours, Acidulants, Others)), By Packaging (Can, Bottle, Others), By Sales Channel (Modern Grocery Retailers (Discounters, Convenience stores, Supermarkets/Hypermarkets, Traditional Grocery Retailers, others), Traditional Grocery Retailers (Independent Grocery Retailers, Food Services /Sports Nutrition chain, others), Non-Grocery Specialists), and By Region (North America, Latin America, Europe, Asia Pacific, Middle East, and Africa) – Size, Share Outlook, and Opportunity Analysis, 2022-2029

Energy Drinks Market is expected to grow at a CAGR of 8% during the forecast period (2022-2029)  

Energy Drinks Market - Strategic Insights



Market CAGR


Segments Covered

By Type, By Ingredients, By Packaging, By Sales Channels, and By Region

Report Insights Covered

Competitive Landscape Analysis, Company Profile Analysis, Market Size, Share, Growth, Demand, Recent Developments, Mergers and acquisitions, New Product Launches, Growth Strategies, Revenue Analysis, and Other key insights.

Fastest Growing Region

Asia Pacific

Largest Market Share 

North America

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Drivers and Restraints

  • Increased resistance to carbonated drinks and an increase in health consciousness are increasing the demand for the use of energy drinks. Energy drinks give instant energy along with providing mental and physical stimulation.

  • With the sustained decline in sugar-sweetened beverages (SSBs), and aerated beverages, the energy drinks have continued to grow in popularity across the world.

  • Also, the wide availability of energy drinks expanded the market into deeper territories. Energy drinks are distributed in convenience, gas stores, supermarkets, hypermarkets, medical stores, and other outlets.
  • They occupy very less shelf space, which acts as an added advantage to them. Convenience and gas stores have seen a significant share of sales among the distribution channel. Travelers formed a significant chunk of customers as they prefer energy drinks during their traveling period as it boosts their energy levels.
  • Natural is a new trend in the food & beverages industry. It even tapped the energy drinks market. The energy drinks market has seen an enormous demand for natural energy drinks.
  • Since the market is competitive regarding product differentiation, the manufacturers are launching the products in the same category.

Market Key Players

  • Red Bull, Monster, Rockstar, Amp, NOS, Full Throttle, Xyience Xenergy, VPX Redline, Arizona Energy, Rip It, Venom, Doubleshot are some of the notable players in the global market.
  • Marketing, number of sellers, branding, and product differentiation are the primary competitive factors in the energy drink market. Red Bull takes lions to share with a global market share of 43% followed by Rockstar with 36%.

Scope of the Report

  • In this report, the market is segmented based on the region such as North America, Europe, Asia-Pacific, Latin America and other. North America leads the global market followed by the Asia Pacific and Europe.
  • The report covers the factors impacting the market, Porter 5 Forces, Market Share Analysis, Price trend analysis, Product Benchmarking, and company profiles.
  • Energy Drinks Market consists of the following segments based on the type: Isotonic, Hypertonic, and Hypotonic. Further, the market is segmented based on Ingredients such as Aqua/water and Additives (like Sweeteners, Polysaccharides and Oligosaccharides, Flavours, Acidulants, and Others).
  • Also, the market is classified by packaging into Bottle (Pet/Glass), Can, and Others. This report also provides insights on segmentation based on sales channels.
  • The different segments include Modern Grocery Retailers, Traditional Grocery Retailers, and Non-Grocery Specialists.
  • The report profiles the following companies, which include Arizona Beverage Company, Cloud 9, Coca-cola, Dr. Pepper Snapple Group, Extreme Drinks Co, Living Essentials, Monster Beverage Corporation, Mountain Fuel Co, National Beverage Corp, Otsuka Holdings, PepsiCo, Red Bull, and Rockstar, Inc.

Frequently Asked Questions

What is the Projected CAGR value of the Energy Drinks Market?

Energy Drinks Market is expected to grow at a CAGR of 8% during the forecasting period 2022-2029.

Which region controlled the global market during 2022-2029?

North America region Controls the Energy Drinks Market during 2022-2029

Which is the fastest growing region in the Energy Drinks Market?

Among all regions, Asia Pacific is the fastest growing market share during the forecast period 

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