With the recent outbreak of COVID-19 pandemic. Coronavirus, the whole world is being impacted in various sectors. During this crisis, the doctors and paramedical staff are required to wear a Personal protection kit or PPE which covers them from head to toe before they treat patients. The suit includes goggles, masks, and gloves that cover them completely. The global standards limit the usage of one set of PPE suits for 6-7 hours. However, due to the increasing number of cases, there is a major drift between demand and supply of these protective suits. The shortage causes pressure in healthcare professionals to save resources which makes them stay straitjacketed for almost seven hours whilst avoiding drinking water and bathroom breaks.
To remain on top of this situation the professionals use leak-proof diapers for adults. Doctors are resorting to the use of adult diapers for men and women to save the bathroom trip altogether. Moreover, it is a disaster for the female staff who are on their periods and need to change their pads or tampons regularly. As the Coronavirus spreads more quickly in low temperatures, hospitals are switching off ACs and fans even during this weather which can further cause dehydration, fatigue, mobility impairment, etc. In situations like these adult diapers for men and women act as a blessing in disguise for these professionals by allowing them to drink enough water to battle the heat and humidity of the weather. Also, it acts as the perfect solution while working through a shortage of PPE kits.
The adult diapers for men and women allow the medical staff to fight the pandemic effectively without further jeopardizing their personal health. On the contrary, holding their pee can lead to several other infections and be highly risky for all the frontline professionals. Hence, apart from aiding people to manage several types of incontinence, leak-proof diapers for adults are serving as a great help for all doctors and paramedics. Before the COVID-19 pandemic, a modest growth rate in the North America incontinence care products market was witnessed. After the pandemic, the North America incontinence care products industry has faced a dual impact. The production facilities have been halted owing to the logistics slowdown and unavailability of the workforce across the region. Furthermore, policies across North America restricting the movement of people have also led to disruptions in the supply of incontinence care products. The availability of e-commerce platforms during these times has, however, offset the disruptions caused in the last-mile supply of customer purchases.
From manufacturing stand, production stoppages due to the pandemic shall cast considerable stress on operational costs. Also, in the U.S. the big offline distributors such as Walmart are closed.
The result is a series of three issue briefs that highlights the economic costs of the pandemic that could await older Americans during the extended shut-down of the economy. Older adults in general suffer declines in net wealth during large and unanticipated economic downturns and, unlike younger adults, they have less time to make up such losses to bolster their retirement savings. This shortage of cash could create a tight budget for people in the United States to purchase these incontinence care products. However, the doctors and healthcare workers who are working wearing PPE usually wear a diaper to pass urine. Thus many hospitals are purchasing adult diapers for their front line workers. This factor is driving the growth of the market during the pandemic. Currently, manufacturers are using super absorbent polymers and also non-woven material which absorb fluid faster as compared to the traditional sanitary napkin. Furthermore, these materials minimize the thickness of the sanitary napkin. These raw materials for manufacturing the pads and liners, guards & shields and other adsorbents are coming from developing countries such as India and China. On the supply side, manufacturing and supply chain processes in hubs such as China, India, and the United States are being disrupted due to global lockdowns. On the demand side, conflated factors make demand difficult to predict. Although all manufacturers are working to mitigate the risk of supply shortages, incontinence care products manufacturers that rely on facilities in North America may be particularly at risk on the supply side. Thus, these factors are hampering the growth of the market in the forecast period but when the situation becomes normal the market will grow with a steady rate.
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