Technological advancements in micro-flute packaging

The growth of online and e-e-commerce sales in food and beverages, electronics, cosmetics, and other key end-use industries of corrugated cardboard is another factor supporting the global flute market's growth.

E-commerce is witnessing a rapid increase as a percentage of total retail sales with internet penetration, shifting consumer buying preferences, and provision of virtual Omni-sales channels globally

However, the share of e-commerce sales is still meager, accounting for just under 3% of total retail sales, thus offering significant growth potential .shortly

The durability, affordability, and versatility in size made fluted cartons the way-to-go packaging solution in these applications. Fluted cardboards are also customizable in thickness and size according to product requirements.

The rise of the COVID-19 pandemic extended the limits of e-eCommerce sales globally, with consumers opting for safety and hygiene. This has led to the increased demand for flute corrugated cardboard from food processors and foodservice providers

Healthcare and food & beverage are the two key industries gaining market opportunities amid the spread of novel coronavirus globally. The demand for medical equipment and healthcare products surged during the period, thereby creating demand for corrugated cardboard.

India and China's Asia Pacific region are likely to witness the highest growth in packaging consumption and the flute market over the forecast period.

Primary packaging is the layer of packaging that is in immediate contact with the product, or it is the first packaging layer in which the product is enclosed. 

The primary packaging has a diverse range of applications and functions, depending on the type of product, mode of transport, and storage facilities. The most important primary packaging function is to protect and preserve the product from external damage, contamination, and spoilage. 

Primary packaging also serves to keep the product in storage, often for a long time. In long-duration storage cases, it is essential that the primary packaging keeps the product entirely sealed off from the environment. Shelving and ease of handling are additional aspects of primary packaging to ensure that the consumers can easily handle the product. 

The rising demand for primary packaging application products from the industries such as food and beverages, pharmaceutical, personal care, and household care is expected to drive the global primary packaging market in the next few years.

Generally, larger corrugated flute profiles deliver greater vertical compression strength and cushioning. Smaller flute profiles provide enhanced structural and graphics capabilities for primary (retail) packaging. Micro flutes are increasing in popularity for primary packaging on products because they are lightweight. E-flute is very thin, it's straightforward to fold, and excellent for printing. It’s used as the primary packaging for many smaller boxes, such as pizza boxes or cosmetics.

Primary packaging in the flute market is expected to grow with a CAGR of 4.82% during 2019-2027. This segment held the highest market revenue share of 65.6% in the year 2019. 

The Indian e-commerce companies, such as Amazon, Flipkart, and others, find themselves alternatives to single-use plastic, as India's Government is likely to restrict the use of plastic packaging. In recent times, Walmart-owned Flipkart said that it has already reduced the use of single-use plastic by 25% and has set a target of using 100% recycled plastic by March 2021.​

Besides, important factors for packaging in the electronics industry are lightweight, sustainability, and good quality. The boxes have to be light in weight, sustainable, and of good quality so that the products remain safe in transit. Corrugated boxes made of flute provide these qualities and are hence widely used in the consumer electronics industry. 

Litho laminated flutes are the type of flutes usually used for packaging in the electronics industry. Litho laminated flutes have very effective cushioning properties, which are essential for fragile and heavy electronic items. The higher holding strength makes it perfect for packaging in the electronics industry. These are secondary packaging used to pack items for shipping and transit.

Moreover, the government authorities and regulators have pushed a significant push for moving toward green packaging. The brands and the customers are becoming conscious of eco-friendly packaging and protecting the environment from unwanted non-biodegradable packaging waste.

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